Paw Pals

Paw Pals

The dog treat start-up Paw Pals was looking to develop a logo for their new brand that would help them attract the young dog owners looking for a quality treat for their four-legged freinds. During the discovery process, they were intrigued by some of the logos featured by some of the most popular pet brands. To avoid the potential of blending in too much, we avoided using a dog bone as the featured shape. The result, a bold badge logo that grabs the customers attention, and clearly identifies them as a quality pet treat brand.

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